Bank Selection Criteria of Multiple Bank Users in Hong Kong

Luther Denton, Allan K K CHAN

Research output: Contribution to journalArticlepeer-review

37 Citations (Scopus)
Original languageEnglish
Pages (from-to)23-34
Number of pages12
JournalInternational Journal of Bank Marketing
Volume9
Issue number5
DOIs
Publication statusPublished - 1 May 1991

Scopus Subject Areas

  • Marketing

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