An exploratory study of NPOs’ microblogging in China: Predictors of followers and retweets of NPO Weibo accounts

Yi Ru Regina Chen, Jiawei Sophia Fu

Research output: Contribution to conferencePaper

Original languageEnglish
Publication statusPublished - May 2015
EventICA 2015 - 65th Annual International Communication Association Conference - San Juan, Puerto Rico
Duration: 21 May 201525 May 2015

Conference

ConferenceICA 2015 - 65th Annual International Communication Association Conference
Period21/05/1525/05/15

Cite this