Advertising to children in China

Kara K W CHAN*

*Corresponding author for this work

Research output: Chapter in book/report/conference proceedingChapterpeer-review

6 Citations (Scopus)
Original languageEnglish
Title of host publicationAdvertising to Children
Subtitle of host publicationNew Directions, New Media
PublisherPalgrave Macmillan
Number of pages22
ISBN (Electronic)9781137313256
ISBN (Print)9780230252028
Publication statusPublished - 29 Aug 2014

Scopus Subject Areas

  • Psychology(all)
  • Social Sciences(all)
  • Economics, Econometrics and Finance(all)
  • Business, Management and Accounting(all)

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