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Adolescent girls‘ evaluation of brands during liminal life stages
Dong Dong,
Kara K W Chan
David C Lam Institute for East-West Studies
Department of Communication Studies
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Dive into the research topics of 'Adolescent girls‘ evaluation of brands during liminal life stages'. Together they form a unique fingerprint.
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Keyphrases
Adolescent Girls
100%
Life Stages
100%
Global Brands
66%
Liminality
66%
Female Gender Role
66%
Hong Kong
33%
Socioeconomic Status
33%
Brand Evaluation
33%
Identity Construction
33%
Role Perception
33%
Strong Predictor
33%
Cultural Background
33%
Consumer Culture
33%
Adolescent Relationships
33%
Teenage Years
33%
Social Sciences
Youth
100%
Gender Role
100%
Hong Kong
50%
Cultural Background
50%
Consumer Culture
50%
Identity Construction
50%
Adolescent relationships
50%
Psychology
Adolescence
100%
Gender Role
66%
Adolescent Relationship
33%