Adding value with advertising - Using paid promotions to build your online community

Christopher Chan, Joanna Hare

Research output: Chapter in book/report/conference proceedingChapter

Original languageEnglish
Title of host publicationUsing Social Media to Build Library Communities
Subtitle of host publicationA LITA Guide
PublisherRowman & Littlefield
Pages77-94
Number of pages18
ISBN (Electronic)9781442270527
ISBN (Print)9781442270510, 9781442270503
Publication statusPublished - Sep 2017

Publication series

NameLITA Guides

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