網絡時代，兒童對廣告的認知

Translated title of the contribution: Children's understanding of advertising in the digital age

Research output: Contribution to journal › Journal article

Translated title of the contribution	Children's understanding of advertising in the digital age
Original language	Chinese (Traditional)
Number of pages	2
Journal	傳媒透視
Publication status	Published - 18 Apr 2014

User-Defined Keywords

@article{21fa17ec4bfd4fb0b1db672555acaeb1,

title = "網絡時代，兒童對廣告的認知",

keywords = "advertising literacy, children, product placement, Public service advertising",

author = "陳家華 and 黃安琪",

year = "2014",

month = apr,

day = "18",

language = "Chinese (Traditional)",

journal = "傳媒透視",

publisher = "Radio Television Hong Kong",

}

TY - JOUR

T1 - 網絡時代，兒童對廣告的認知

AU - 陳家華 , null

AU - 黃安琪, null

PY - 2014/4/18

Y1 - 2014/4/18

KW - advertising literacy

KW - children

KW - product placement

KW - Public service advertising

UR - https://95.214.53.70/mediadigest/media/pdf/pdf_1402047423.pdf?__cpo=aHR0cHM6Ly9hcHAzLnJ0aGsuaGs

UR - https://app3.rthk.hk/mediadigest/content.php?aid=1487

M3 - Journal article

JO - 傳媒透視

JF - 傳媒透視

ER -