2024 Emerald Literati Outstanding Paper Award

  • Fan , Fei (Recipient), CHAN, Kara K W (Recipient), WANG, Yan (Recipient), LI, Yupeng (Recipient) & Prieler , Michael (Recipient)

Prize: Award

Description

'How influencers’ social media posts have an influence on audience engagement among young consumers' in the journal Young Consumers: Insight and Ideas for Responsible Marketers has won the award
Awarded date7 Sept 2024
Degree of recognitionInternational
Granting OrganisationsEmerald Group Publishing Limited

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