Projects per year
Dr. Jingyuan “Jolie” Shi is an Assistant Professor in the Department of Interactive Media. She joined the Hong Kong Baptist University in August, 2017 after receiving her Ph.D. from Nanyang Technological University, Singapore.
Dr. Shi’s research interests converge at the intersection of persuasion, health and risk communication, and new communication technology. Her current research focuses on the effects of persuasive messages on health decision-making in mediated contexts and how communication technology can be used for well-being purposes. Her research offers implications for developing theory-driven communication campaign strategies for online and offline contexts, and also covers significant public health and environmental issues, such as mental illness, cancer, and climate change.
Dr. Shi’s work has appeared in top-tier journals such as Human Communication Research, Science Communication, Health Communication, Journal of Computer-Mediated Communication, Journalism & Mass Communication Quarterly, Environmental Communication, and Communication Research. She won several research awards, including Promising Professor Award from the Association for Education in Journalism and Mass Communication (AEJMC), Top Paper Award from the International Communication Association (ICA), and Top Paper Awards from the Honors Symposium for Asian Ph.D. Students in Communication Research.
Dr. Shi has secured a research grant awarded by the Hong Kong government’s University Grants Committee for her research in digital media and youth. She has also served as an expert advisor on the steering committee of World Health Organization's (WHO) research project on communicating health risks on social media.
Health and Risk Communication
Social Media for Health Promotion
Public Communication Campaigns
Digital Media and Youth
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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1/01/23 → …
Project: Research project
Audience–campaign planner interaction in social media communication campaigns: how it influences intended campaign responses in the observing audienceShi, J. & Dai, Y. N., Jul 2023, In: Human Communication Research. 49, 3, p. 296–309 14 p., hqad003.
Research output: Contribution to journal › Journal article › peer-review
Promoting Favorable Attitudes Toward Seeking Counseling Among People With Depressive Symptomatology: A Masspersonal Communication ApproachShi, J. & Dai, Y., 28 Jan 2022, In: Health Communication. 37, 2, p. 242-254 13 p.
Research output: Contribution to journal › Journal article › peer-reviewOpen AccessFile3 Citations (Scopus)
Extending the Risk Perception Attitude Framework to Predict Individuals’ Engagement in Collective Actions against CancerSu, Y. & Shi, J., 2 Jan 2023, In: Health Communication. 38, 1, p. 91-100 10 p.
Research output: Contribution to journal › Journal article › peer-review3 Citations (Scopus)
Individual and Collective Actions Against Climate Change Among Chinese Adults: The Effects of Risk, Efficacy, and Consideration of Future ConsequencesShi, J., Li, Z., Chen, L. & Tang, H., Apr 2023, In: Science Communication. 45, 2, p. 195-224 30 p.
Research output: Contribution to journal › Journal article › peer-reviewOpen AccessFile1 Citation (Scopus)2 Downloads (Pure)
Wang, X., Shi, J. & Kong, H., 24 Aug 2021, In: Health Communication. 36, 10, p. 1163-1175 13 p.
Research output: Contribution to journal › Journal article › peer-reviewOpen AccessFile92 Citations (Scopus)1 Downloads (Pure)