Artificial Intelligence and its application in business

Digital business and marketing

B2B marketing strategies

FDI/international business strategies in China

Danny T. Wang is an Associate Professor and the Associate Head of the Department of Management, Marketing, and Information Systems at the School of Business, Hong Kong Baptist University. He holds a PhD from The University of Hong Kong, an M.Phil from Hong Kong Baptist University, and a B.Sc from Peking University in Mainland China.

In addition to his primary roles, he currently serves as a Fellow at the Centre for Sustainable Development Studies, David C. Lam Institute for East-West Studies, and the Advanced Institute for Contemporary China Studies at Hong Kong Baptist University. He is also an Honorary Research Fellow at The Contemporary Marketing Centre, HKU Business School at The University of Hong Kong.

Dr. Wang's research interests primarily revolve around three main areas: digital business and marketing, B2B marketing strategies, and FDI/international business strategies in China. His work has been published in prominent business academic journals, including Journal of Marketing, Journal of Marketing Research, Journal of International Business Studies, International Journal of Research in Marketing, International Business Review, Industrial Marketing Management, and Journal of Product Innovation Management.

Furthermore, as an interdisciplinary researcher, his research has contributed to esteemed journals in the fields of geography and environmental sciences, including Cities, Environment and Planning A, Geoforum, Journal of Environmental Management, Tijdschrift voor Economische en Sociale Geografie, and Urban Forestry & Urban Greening, among others.