Digital Business Strategy, Business to Business Marketing, Location Strategies of Multinational Corporations, Development of Emerging Economies

Danny T. Wang is Associate Professor in the Department of Marketing at School of Business, Hong Kong Baptist University. He received his PhD from The University of Hong Kong, M.Phil from Hong Kong Baptist University, and B.Sc from Peking University (Mainland China). Currently, he also serves as Fellows in Centre for Sustainable Development Studies (CSDS), David C. Lam Institute for East-West Studies (LEWI), and Advanced Institute of Contemporary China Studies (ACCS) at Hong Kong Baptist University, and as Honorary Research Fellow in The Contemporary Marketing Centre, HKU Business School at The University of Hong Kong.

Dr. Wang’s research centers on three streams: digital business and marketing, B2B marketing strategies, and FDI/international business strategies in China. His research appears in leading business academic journals including Journal of Marketing, Journal of Marketing Research, Journal of International Business Studies, International Journal of Research in Marketing, International Business Review, Industrial Marketing Management. His name also appears in other quality journals in geography and environmental sciences including Environment and Planning A (IF: 4.06), Journal of Environmental Management (IF: 8.91), Geoforum (IF: 3.93), Cities (IF: 6.08), Urban Forestry & Urban Greening (IF: 5.77), Tijdschrift voor Economische en Sociale Geografie (IF:4.19), and so forth.