Personal profile
Chinese Name
Biography
Dr Angela Mak is the first Hong Kong native received a PhD specialized in Public Relations from the United States (University of Oregon). As a strong advocate of "ideas without action do not make a difference", her professional and scholarly works involved partnerships with organizations across different sectors in the US, Singapore, Australia and Hong Kong including listed companies, SMEs, fintechs, NGOs, SEs and industry professional bodies.
Dr Mak’s research areas of expertise include social responsibility, community engagement, social-mediated crisis communication and cancer survivorship. Specifically, Dr Mak has been investigating the best practices of CSR/ESG communication in Asia through her research projects over a decade, resulting in obtaining a GRF grant related to research topic. She has published two dozens of research articles in international peer-reviewed journals and book chapters, including the Journal of Public Relations Research, Public Relations Review, Journal of Occupational Rehabilitation, Journal of Cancer Survivorship, Journalism and Mass Communication Educator and Australian Journalism Review among others. She has also won 4 best research paper awards in top communication and public relations international conferences (i.e. ICA, AEJMC and IPRRC). As an expert in ESG storytelling and CSR communication, Dr Mak has a special interest in using her communication research findings translating into creative solutions to form a larger stakeholder policy community and shape the public relations industry practices to the next level.
Research Interests
Corporate social responsibility; community engagement; ESG communication; ESG reporting analysis; aspirational talk-action tension dynamics; social-mediated crisis communication; Internet trolling; cancer survivorship
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Collaborations and top research areas from the last five years
Projects
- 1 Finished
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Best practices in corporate social responsibility communication: Interplay between macro- and meso-factors among top Asian companies
MAK, A. K. Y. (PI)
1/10/18 → 30/09/21
Project: Research project
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Emotion-Based Social-Mediated Crisis Communication Research Development: A Systematic Review
Ao, S. H., Mak, A. K. Y. & Xu, Y., 17 Jul 2025.Research output: Contribution to conference › Conference paper › peer-review
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Unveiling the Underlying Tensions in Chinese Corporate Discourse on Human Rights: A Circuit of Culture Perspective
Li, H. & Mak, A. K. Y., 15 Jul 2025.Research output: Contribution to conference › Conference paper › peer-review
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Communicating and managing aspirational talk-action tensions: An integrated approach of CSR discourse analysis
Mak, A. K. Y. & Huang, Z., Nov 2024, In: Public Relations Review. 50, 4, 11 p., 102479.Research output: Contribution to journal › Journal article › peer-review
3 Citations (Scopus) -
Communicating LGBTQ-supportive CSR for corporate legitimacy: a cultural discourse analysis in Hong Kong
Chan, M. H. Y. & Mak, A. K. Y., Aug 2024, In: Chinese Journal of Communication. 17, 3, p. 326-342 17 p.Research output: Contribution to journal › Journal article › peer-review
Open AccessFile3 Citations (Scopus) -
Role-play-based gamification in the use of guest speakers: A Disney-inspired approach for student learning
Mak, A. K. Y., Aug 2024.Research output: Contribution to conference › Conference paper › peer-review