School of Communication

Activities

Activities per year 2005 2022 2023 2025

• 159 Event organized by non-HKBU units
• 156 Editor/reviewer for publications (incl. CDCF T61 Journal Editor)
• 42 Event organized by HKBU
• 17 Membership of board/committee/council
• 13 More
  • 5 Membership of societies
  • 3 Other (not for CDCF T61)
  • 2 Consultancy
  • 2 Other types of membership
  • 1 Exhibition of creative works (not for CDCF T61)

Activities per year

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• A study on the outdoor posters’ effectiveness in Hong Kong.

  FUNG, M. S. K. (Speaker)

  29 May 2012 → 2 Jun 2012

  Activity: Conference/talk/lecture/symposium/speech/workshop, etc › Event organized by non-HKBU units

• How young consumers in Hong Kong select their favorite retail shops?

  YIP, T. C. Y. (Speaker), CHAN, K. K. W. (Speaker) & Poon, E. (Speaker)

  29 May 2012 → 2 Jun 2012

  Activity: Conference/talk/lecture/symposium/speech/workshop, etc › Event organized by non-HKBU units

  File

• An exploratory study of consumers' attitudes toward advertising of legal professionals in Hong Kong

  CHAN, K. K. W. (Speaker), LEUNG, V. S. Y. (Speaker) & TSANG, L. L. L. (Speaker)

  28 May 2012 → 2 Jun 2012

  Activity: Conference/talk/lecture/symposium/speech/workshop, etc › Event organized by non-HKBU units

  File

• The effectiveness of outdoor advertising in Hong Kong

  CHAN, K. K. W. (Speaker) & CHENG, B. K. L. (Speaker)

  24 Jun 2011 → 25 Jun 2011

  Activity: Conference/talk/lecture/symposium/speech/workshop, etc › Event organized by non-HKBU units

  File

• Attitudes toward Government’s Green Living advertising campaign among Chinese youth

  CHAN, K. K. W. (Speaker) & CHANG, J. H. C. (Speaker)

  8 Jun 2011 → 10 Jun 2011

  Activity: Conference/talk/lecture/symposium/speech/workshop, etc › Event organized by non-HKBU units

  File

• Tween girls’ evaluation of gender images on media: a qualitative study

  CHAN, K. K. W. (Speaker)

  28 May 2011

  Activity: Conference/talk/lecture/symposium/speech/workshop, etc › Event organized by non-HKBU units

  File

• Adolescents’ perceptions of healthy eating and attitudes toward regulatory measures: A Denmark-Hong Kong comparison

  CHAN, K. K. W. (Speaker), PRENDERGAST, G. P. (Speaker), Gronhoj, A. (Speaker) & Bech-Larsen, T. (Speaker)

  4 Jun 2010 → 6 Jun 2010

  Activity: Conference/talk/lecture/symposium/speech/workshop, etc › Event organized by non-HKBU units

  File

• Public relations theories and paradigms, corporate social responsibility, and health communication

  CHEN, R. Y. R. (Plenary/keynote speaker)

  Jul 2010

  Activity: Conference/talk/lecture/symposium/speech/workshop, etc › Event organized by non-HKBU units

• Growing up in Macao: A Study of Materialistic Values among Children and Adolescents

  CHAN, K. K. W. (Speaker)

  22 Jan 2010

  Activity: Conference/talk/lecture/symposium/speech/workshop, etc › Event organized by non-HKBU units