Why Hong Kong’s outdoor advertising is underperforming

Press/Media

Description

A feature article on a regional marketing online magazine

Subject

Media; Opinion

Period25 Nov 2022

Media contributions

1

Media contributions

  • TitleWhy Hong Kong's outdoor advertising is underperformingg
    Degree of recognitionRegional
    Media name/outletCampaign Asia
    Media typeWeb
    Country/TerritoryHong Kong
    Date25/11/22
    DescriptionAn opinion article in a regional online marketing magazine
    Producer/AuthorHaymarket
    PersonsChris Kyme, Kara K W CHAN

User-Defined Keywords

  • Outdoor advertising
  • Out-of-home advertising
  • advertising effect