Young consumers and their favorite shops: A research teaching nexus

Activity: Conference/talk/lecture/symposium/speech/workshop, etcEvent organized by non-HKBU units

Description

An invited research talk

Number of attendees (for events)

15-20
Period3 Dec 2021
Held atUniversiti Tunku Abdul Rahman, Malaysia

User-Defined Keywords

  • retail marketing
  • research informed teaching and learning