Developing and marketing mobile health applications for low-income working adults

CHAN, K. K. W. (Speaker)
Yuyuan ZHUO (Participant)

Department of Communication Studies

Activity: Conference/talk/lecture/symposium/speech/workshop, etc › Event organized by non-HKBU units

Number of attendees (for events)

80

Income

0

Expenditure

0

Period	11 Nov 2024 → 14 Nov 2024
Event title	Marketing in Asia Scholar Conference
Event type	Conference
Location	MacaoShow on map
Degree of Recognition	Regional

User-Defined Keywords

health technology
health disparity
Mobile technology
health marketing

Documents & Links

Abstract_Mhealth Chan Zhuo
File: application/pdf, 189 KB
Type: Text
Chan Zhuo mHealth MAG 7-slide version
File: application/octet-stream, 1.09 MB
Type: Audiovisual

Related content

Activities
Mobile application for health management among low-income working adults
Activity: Conference/talk/lecture/symposium/speech/workshop, etc › Event organized by non-HKBU units

Research Output
Developing and marketing mobile health applications for low-income working adults in Hong Kong
Research output: Contribution to journal › Journal article › peer-review

Projects / Grants
Use of Mhealth Tools for Health Management among Low-income Working Adults
Project: Research project